Skills Hack – Building your Personal Brand

SKU: QASHBYPB

Þessi vara er ekki til á lager og þvi ófáanleg eins og er.

“Your brand is what people say about you when you are not in the room”
Jeff Bezos, Founder of Amazon 


Personal branding is about taking a strategic marketing approach to the impression you create and the impact you make. Too many people leave it to chance; when they interact with others they have no real idea how they want to be perceived. As a result they end up sending out mixed or confused messages. This session explores the concept of having a personal brand that will prepare you for working in a global market via social media and mobile communications. It will help to lay the foundation for forging strong personal relationships within your working life.

Target audience

This ½ day session is suitable for anyone who wants to improve the way they are perceived in a world of contemporary communications.

Forkröfur

Upplýsingar vantar

Nemandi mun læra eftirfarandi

You will learn how to:

  • Identify the elements of different brands
  • Explain the importance of creating a distinctive personal brand
  • List the 5Ps of building a brand
  • Give your brand a voice that communicates who you are through every touch point
  • Create the first elements of your own personal brand

Samantekt

  • What is a personal brand, why have one?
  • What works and what doesn’t
  • Identify your strengths
  • Identify your media persona
  • Using the right language and approach
  • Build your own brand plan